Privacy Policy
1. Privacy
1.1 Æffect Dynamics Advisory Group Ltd. is the data controller for this website.
1.2 Data we collect
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Information you provide (name, email, contact details, form submissions)
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Technical data (IP address, browser type, device information, pages viewed, cookies)
1.3 How we use your data
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To operate and maintain the website
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To respond to enquiries
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To improve performance and user experience
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To meet legal obligations
1.4 Legal basis
We rely on:
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Consent (e.g., marketing, non‑essential cookies)
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Contract (when responding to service‑related requests)
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Legal obligation
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Legitimate interests (e.g., site security, analytics)
1.5 Sharing your data
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We share data only with trusted service providers or when required by law and we do not sell personal data.
1.6 International transfers
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If data is transferred outside the UK, we use approved safeguards such as Standard Contractual Clauses.
1.7 Security
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We use appropriate technical and organisational measures to protect your data.
1.8 Retention
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We keep personal data only as long as necessary for the purposes described or to meet legal requirements.
1.9 Your rights; You can request and you can also withdraw consent at any time for:
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Access
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Correction
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Deletion
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Restriction
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Objection
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Portability
You may also contact the Information Commissioner’s Office (ICO):
Telephone: 0303 123 11113
Website: https://ico.org.uk/concerns/
Post: Information Commissioner's Office
Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
2. Cookies
2.1 How we use cookies
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Cookies help the site function, measure performance, and improve your experience.
2.2 Types of cookies
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Essential: required for the site to work
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Analytics: help us understand usage (consent required)
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Functionality: remember preferences
2.3 Managing cookies
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You can change or withdraw consent at any time through your browser or cookie settings.
(Required: explanation of cookies + consent for non‑essential cookies)
3. Terms of Use
3.1 Using this website
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By using this site, you agree to these terms.
3.2 Content
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All content belongs to or is licensed by Æffect Dynamics Advisory Group Ltd. Do not copy or distribute without permission.
3.3 Your responsibilities
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Use the site lawfully. Do not attempt to disrupt or damage the website.
3.4 Disclaimer
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The site is provided “as is”. We do not guarantee accuracy, availability, or suitability.
3.5 Liability
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We are not responsible for losses arising from use of the site or from external links.
3.6 Changes
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We may update these terms at any time.
4. Short‑Form Privacy Notice
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When you submit a form, we use your information to respond to your enquiry. We rely on legitimate interests or consent. Your data is stored securely and not shared except where necessary or required by law. You can request access, correction, or deletion at any time.